this made me laugh.
It's hard to imagine Mattrick was a scapegoat given that he implicated himself by defending so rabidly the DRM policies in interviews to the extent of insulting customers. I very much doubt his orders were "Don, go make a dick of yourself in public".I think we can all agree we've coined the new term: "scapedick" :)
scapegoat - In modern usage a scapegoat is an individual, group, or country singled out for unmerited negative treatment or blame.
scapedick - An individual, group or country singled out for unmerited negative treatment or blame; then accepting the blame, and overly going along with the plan against them to the point of looking like a dick
(quoted for posterity)
also, it's not every day a tech website and rene girard can be worked into one post.